Chris Sneed’s approach to performance engineering follows the traditional American motorsports lineage: race first, build second, sell last.

His foundation began early. At 12 years old, Chris operated a bicycle repair business, learning mechanical problem-solving, accountability, and customer trust before entering organized motorsports. He raced mountain bikes competitively, served as captain of his high school swim team, and earned the rank of Eagle Scout—experiences that shaped a discipline-driven, systems-oriented mindset.

Chris later studied marketing at Western Carolina University, gaining formal training in positioning and market dynamics. That education was not used to manufacture hype, but to ensure that real engineering value was communicated accurately and responsibly.

Professionally, Chris worked with a professional drag racing school and race team, building and servicing big block Chevrolet engines and supporting Pro Stock–level programs. Over the past 25+ years, he has owned and operated a performance-focused sports car shop, combining engine development, chassis work, and race support across both competition and street platforms.

Like the early Shelby model, SneedSpeed products are developed through direct exposure to failure: components are tested under race conditions, refined through use, and validated by durability rather than isolated peak numbers. Engineering judgment, thermal management, and long-term reliability take precedence over short-term performance metrics.

Chris Sneed’s work is grounded in doing—building, racing, testing, breaking, and rebuilding—until the product earns its place on the car.